Business direction in the development of software


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Greeting you, dear hebraically and hybridisation.
Given: a small software company that writes software to automate business processes in order. In fact, create ERP.
In the future, I see 2 ways of business development:
1) Look for projects in the same direction and develop a product that will continue to sell.
2) Start looking for projects in other areas of software development — mobile platform, web projects, etc. Maybe even start selling third-party software.

What are the + and — of each of these areas?
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2 Answers

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1) +This is your product
— to develop above a certain level, you need a good team. Graph logarithmic.
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2) Development of breadth allows you to take part in a greater number of markets
— you want more good team (if you continue to somehow support their products).
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After a little searching I found a short list of references on your topic (very interesting). The first two books about business and software development in General:
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1. Eric Sink. Business for programmers. How to start a business
\rnarod.ru/disk/39622675001/Business.Soft_Soc.Moy.SU.zip.html
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2. Rework. Business without prejudice
\rrutracker.org/forum/viewtopic.php?t=3369505
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3. Here written mini-knigi about outsourcing one guy under our realities, you need to register on the website for downloading (there is a format for the electronic book):
— 10 steps to creating your outsourcing IT companies
— 12 ways to increase the profitability of IT outsourcing company
\rbrightoutsource.com/
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