Ah, the scattering, the birthplace of elephants... AOL has bought Techcrunch for $25 million, they only have RSS subscribers and a half million and readers under ten, probably.
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Hence, the need to dance, Habr costs about a million dollars, 15-20 EBIDTA multiplier used for growing innovative companies creating new markets.
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Income Habra probably overestimated the default several times.